From an ad lead to a client in one day
A stream of ad requests mixes relevant and irrelevant leads, and managers spend time processing all of them alike.
Steps
- 1
A lead lands in a separate qualification pipeline with its source, channel and campaign filled in automatically from UTM tags.
- 2
The manager quickly judges lead quality on the urgency board: overdue, today, this week.
- 3
A quality lead converts into a deal, contact and company in one action; a weak lead is marked as processed without losing its history.
- 4
A CRM robot can create a task or notify the assignee by itself when the pipeline stage changes.
Result
Irrelevant requests do not load down managers, and quality leads reach a deal without re-entering data.
Features used
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